Late winter is the time of year when I think about the trips that Maine Outdoors offers. Which ones to drop and what to add that is new different and interesting. As part of that effort I have been working with someone writing ad copy for my ads. Hearing someone else’s perspective is always interesting but in the case of Maine Outdoors it is a perspective on something that I have created, nurtured and built over the last twenty six years.
As we were talking it came to me that the trips I offer are exactly the experiences that folks come to Maine to have. All I need to do is explain that to them. Should be simple…..
I think that the images in the header of the web page, the new picture on the home page and this blog post say it all!
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